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Week 2 Discussion
"Growing Honest
Tea" Please respond to the
following:
• Review the following documents:
•
o Honest Tea’s business plan for 1999
(PDF).
o A strengths, weaknesses,
opportunities, and threats (SWOT) analysis based on Honest Teas’ business plan
(PDF).
• Suppose Honest Tea has hired you as a
consultant to evaluate the completeness of their strategy for future growth.
Base your evaluation on the provided SWOT analysis. Provide a rationale for
your response.
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